Analysis of the advantages and disadvantages of led display advertising

Time:2018-12-15 Views:936

Led display advertising has become a trend, which is emerging endlessly in the streets and lanes of various big cities. It has become more and more close to people‘s lives.

It is also closer to our daily work, so what are the advantages of this led display advertising?What are the disadvantages?How to make this form of advertising more

To our lives?Let‘s analyze it for you.

1. Advantages and disadvantages of screen changing mode of advertisement

Advertisement changed screen to pass on the risk of media company of outdoor advertisement greatly.If the profit is not ideal, led display manufacturers will lose a lot.

With the exposure of indecent video outdoor screens throughout the country and the interference of light pollution and noise pollution in people‘s life and travel, the negative risks of led screens

It‘s getting stronger.Even relevant government departments have issued relevant laws and regulations to limit the installation and placement of led screens, and the approval has become more and more strict.

Therefore, changing the screen of advertisements does present various challenges.

Ii. How to establish a supervision system [led large screen]

Although led display screen in the outdoor advertising market is a good situation, but there are many regulatory loopholes, such as the standard setting of light pollution, the dissemination of content

Regulation and so on.At present, led display manufacturers are still in the development stage of entering the outdoor advertising industry, and lack of professional media operation experience.

It will be a long-term project how to construct the industry standard and the led display media inspection and evaluation system.After all, outdoor advertising media market audience

Is a large number of people, accept their supervision is also led display enterprises need to consider the problem.

Third, from decentralization to intensification

[LED screen price] the application space of LED screen in outdoor advertising market is very large, and many enterprises with scale strength want to share one

Cup soup, listed companies are to develop high-density small spacing led display products to occupy this field.Invisible in the middle, all the magic, one after another to find all

China‘s major monopoly industries cooperate and the market is decentralized.

From the perspective of led display industry itself, leading enterprises have not yet been formed, and several well-matched enterprises are likely to form the biggest strong ones. During this period,

Led display manufacturers entering the outdoor advertising industry is bound to be scattered.With the development of led display enterprises, future integrators will integrate advantages

Source, with the potential of large-scale expansion to occupy the largest market share of outdoor advertising.

In a sense, led display companies have been on or attached to the outdoor advertising media industry, is a new business model exploration, also

Is the led display screen industry development stage product.We should see that there are considerable profit margins and risks associated with this model

The challenge.This exploration period of the new model, to really mature up to the effort, the return on investment remains to be observed.[LED screen manufacturer]